01
Executive diagnosis
An audit of channels, funnel, metrics and bottlenecks that turns scattered signals into clear priorities.
- Current-state assessment
- Bottleneck and risk map
- Prioritized action plan
Services
Workstreams organized around the problem and the company's maturity.
The right format depends on the company's situation. The initial conversation identifies whether the priority is diagnosis, planning, execution, operational structure or team development.
02
Acquisition strategy
Planning across channels, audiences, offers, creative, measurement and decision criteria.
- Acquisition architecture
- KPI definition
- Testing and evolution plan
03Execution through Aure Digital
Performance advisory
Recurring execution through Aure Digital's team, processes, media, creative and management routines.
- Media and creative management
- Analysis and optimization cadence
- Reporting and follow-up
04
Operations consulting
Structuring KPIs, processes and integration across marketing, customer service and sales.
- KPI governance
- Management rituals
- Marketing-sales integration
05
Mentoring and training
Development for managers and teams that need to improve decision-making and execution quality.
- Applied training
- Discussion of real cases
- Development plan
Fit
Who is the best fit
Companies with a validated product, operational capacity, known margins and a willingness to work with data tend to obtain more value from the process. The initial conversation may also conclude that the timing is not right.
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